The Gulf of Diano Marina seen from above

Diano Marina

3.5 km of fine Blue Flag 2026 sand with shallow water, a seafront promenade, a museum with a Roman wreck, Capo Berta, a cycle path and the Infiorata.

The Gulf of Diano Marina seen from above
Area
Riviera dei FioriRiviera di Ponente · Province of Imperia
Ideal for
Sea and relaxationfamilies with children, cycle tourists and anyone looking for a base in western Liguria
Beaches
Blue Flag 20263.5 km of fine sand with shallow water
Best time to go
May to September for the seaspring and autumn for cycling and walking
By train
Diano station outside the centre, Riviera Trasporti shuttle busVentimiglia 40–45 minutes, Genoa about 2 hours
By car
A10, San Bartolomeo al Mare exitfree and paid car parks around the centre
Airport
Nice Côte d'Azur (about 95 km) or Genoa (about 104 km)about 1 hour 15 minutes by car
How long to stay
1–2 daysa week at the seaside with trips around the Golfo Dianese

Welcome to Diano Marina

The Gulf of Diano

Diano Marina is a seaside town on the Riviera dei Fiori, in the province of Imperia, in the middle of the Golfo Dianese between Capo Berta and Capo Cervo. It is known for its long beach of fine sand with gently shelving water, its palm-lined seafront and a pedestrian centre full of shops, bars and restaurants. It is one of the most popular destinations for families on the whole of the western Ligurian Riviera.

The town has Roman origins: this was the site of Lucus Bormani, a staging post on the Via Iulia Augusta, whose name recalls a wood sacred to the god Bormanus. According to tradition, the cult of Diana later replaced the older one, which is said to be where the name Diano comes from. For centuries Diano Marina was the main olive oil trading centre of the Riviera di Ponente, and olive groves still cover the hills behind it.

On 23 February 1887 a violent earthquake, followed by a tsunami, destroyed much of the town. Diano Marina was rebuilt to a new town plan with straight, wide streets, which is why it looks so orderly today and has few old houses. Since 2026 the stretch of cycle and footpath towards Imperia has linked it to the continuous Riviera dei Fiori cycle route.

Where is Diano Marina?

Diano Marina is in Liguria (Riviera di Ponente, Riviera dei Fiori, province of Imperia).

Map: where Diano Marina is in LiguriaPIEDMONTLOMBARDYEMILIA-ROMAGNATUSCANYFRANCERIVIERA DI PONENTERIVIERA DI LEVANTELIGURIAN SEASavonaSanremoLa SpeziaDiano Marina
Boundaries: ISTAT, Natural Earth · Interactive map →

What to see

What to see in Diano Marina

You can explore the centre on foot in a few hours: the seafront, the parish church, Palazzo del Parco with its museum and Villa Scarsella are all a few minutes from each other. Capo Berta and the hill villages take a little longer, on foot, by bike or by car.

Fountain and palm-lined avenue in Diano Marina

The seafront and the Molo delle Tartarughe

The seafront promenade runs the whole length of the beach, lined with palms, gardens and beach clubs. It is the heart of summer life in Diano Marina: mornings are for the beach, and in the evening people stroll until late between ice-cream parlours and restaurants.

The Molo delle Tartarughe is the meeting point on the seafront, with a small amphitheatre where shows are held in summer and during festivals.

The Cannone di Diano

On the seafront, next to the Molo delle Tartarughe, stands the iron cannon that locals consider one of the town’s symbols. It was part of the defences built between the 16th and 19th centuries against the Barbary pirates, who had sacked the valley in 1508. Forgotten and used as a mooring bollard for ships on the Molo Cavour, it was recovered in 1969, restored and put back on the seafront in 2014.

Bell tower among palms in Diano Marina at sunset

Chiesa di Sant'Antonio Abate and Oratorio della Santissima Annunziata

The parish church of Sant’Antonio Abate, on corso Garibaldi a stone’s throw from the sea, is the most important religious building in Diano Marina. It dates back to the 14th century, but its current appearance comes from the rebuilding of 1862–1865 designed by the architect Luigi Crescia: a large neoclassical interior with a nave and two aisles, divided by 20 columns with Corinthian capitals.

The 1887 earthquake damaged the church, but it reopened as early as October of the same year. Inside you can see frescoes by Raffaele Resio in the nave and apse, and a marble pulpit with figures of Saint Clare, Saint Anthony the Abbot and Saint Erasmus. Next door is the Oratorio della Santissima Annunziata, of medieval origin, home of the confraternity of the same name.

Palazzo del Parco, home of the MARM museum in Diano Marina

Palazzo del Parco and the Museo Civico MARM

Palazzo del Parco, at corso Garibaldi 60, is a three-storey villa built in the second half of the 19th century for a wealthy local family. Today it is the town’s cultural centre, housing the Angiolo Silvio Novaro public library, a room for exhibitions and talks, and the town museum. Around it is a small botanical park with flower beds, exotic plants and benches overlooking the promenade and the sea.

The Museo Civico MARM occupies the second floor, with ten rooms arranged chronologically from the Bronze Age to late antiquity. The highlight is the Diano Marina wreck, a Roman ship that sank in the gulf around the middle of the 1st century AD with its cargo of amphorae. There is also a section on the Risorgimento and Andrea Rossi, one of Garibaldi’s Thousand, and a mineral collection. The museum is closed on Sundays and Mondays and has evening openings in summer. Check the current opening times on the town’s tourism website.

Villa Scarsella in Diano Marina

Villa Scarsella

A few metres from piazza Martiri della Libertà, Villa Scarsella is one of the few buildings in Diano Marina that survived the 1887 earthquake. It began life in the 16th century as a Dominican convent, on the road that climbs to Diano Castello. After the religious orders were suppressed at the end of the 18th century it was sold; during the Fascist era it was a summer camp for children, and later the Roggeri family turned it into a stately villa.

Since the 1970s it has been a primary school, so the interior cannot be visited. Its large garden, however, is one of the liveliest places in Diano Marina in summer, with concerts, shows and open-air events.

Palazzo Maglione in Diano Marina

Palazzo Maglione and the palazzi of the centre

Walking along corso Garibaldi, corso Roma and piazza Martiri della Libertà, you pass the historic buildings of the rebuilt town: the 19th-century Palazzo Maglione, the Palazzo Comunale (town hall), Palazzo Ardoino and the old Ardoino hospital. Villa Paradiso was built for the Durante family from Genoa, while Palazzo Muzio now hosts sports activities. Together they tell the story of the town reborn after 1887.

Lucus Bormani and the church of Santi Nazario e Celso

In the Prato Fiorito area lies the archaeological site linked to ancient Lucus Bormani, the Roman staging post mentioned in ancient itineraries as fifteen miles from Albenga. Little remains of the Roman settlement, as the modern town has covered it, but here stands the deconsecrated single-nave church of Santi Nazario e Celso. Excavations that began in 2005 have uncovered around eighty burials.

Pines and sea near Forte Sant'Elmo, Diano Marina

Forte Sant'Elmo and Capo Berta

To the west, high above the sea at Capo Berta, Forte Sant’Elmo grew out of a watchtower built between the late 16th and early 17th centuries, also known as the tower of Sant’Erasmo, patron saint of sailors. In 1836 King Carlo Alberto turned it into a fort with new artillery. It is surrounded by a large garden with maritime pines, palms, eucalyptus and agaves.

The fort has been converted into a private residence, so ask at the tourist office whether and when it can be visited. Capo Berta is still one of the best viewpoints over the gulf, and cycling fans know it as one of the capes tackled by the Milano–Sanremo.

The Gulf of Diano Marina seen from above

Torre dell'Alpicella

At the highest point of Capo Berta, at about 267 metres above sea level in the Diano Gorleri area, stands the Torre dell’Alpicella, a round watchtower dating from the 14th or 15th century. It has thick walls of local stone, a truncated-cone roof and an entrance raised above the ground. You reach it from via Diano Calderina by following the signposted turn-off, and from the top the view takes in the whole Golfo Dianese.

Chiesa di Sant'Anna in Diano Serreta

In the hill village of Diano Serreta, along via Diano Calderina, is the small Baroque church of Sant’Anna, built in the 17th century by the Casalmiglia family as a private chapel. It has a central plan fronted by a small portico, a slate-covered dome and a marble altar from 1675.

Seaside cycle and footpath in Diano Marina

The cycle and footpath to Imperia

On 20 June 2026 the 900-metre stretch between Imperia and Diano Marina, running above the rocks and left unfinished for a long time, was opened. With it, the Riviera dei Fiori cycle and footpath can be ridden without a break for almost 48 kilometres, from Ospedaletti to Andora. From Diano Marina you can now cycle on the flat towards Imperia, San Lorenzo al Mare and Sanremo, or east towards Andora.

Sea

Beaches in Diano Marina

Diano Marina has about 3.5 kilometres of sandy coastline, running from the marina to the rocks of Capo Berta. The sand is fine and golden and the seabed slopes very gently, which makes it one of the most child-friendly beaches in Liguria. In 2026 the coastline was awarded the Blue Flag. The bathing season runs from 1 May to 30 September.

Beach clubs on the beach at Diano Marina

The beaches in the centre

Beach clubsFamily friendly

In front of the centre and the seafront, one beach club follows another, with umbrellas, sunloungers, bars and restaurants. This is the most convenient area if you are staying in the centre or have small children: everything is a few steps away and the water stays shallow for many metres. In August it is worth booking your umbrella and sunloungers in advance.

Diano Marina sandy beach with waves

Free beaches and equipped free beaches

Beach clubsFree beach

Between the beach clubs there are stretches of free beach and “spiagge libere attrezzate”, where you can hire only what you need. The town publishes a map of the free beaches on its tourism website, updated every season.

Dog beaches

Free beach

Diano Marina has stretches of beach set aside for pets. They are marked on the same official map of free beaches: check it before you go, as the rules for dogs can change from year to year.

Diano Marina beach with the church in the background

Towards Capo Berta

To the west, as you approach Capo Berta, the coast becomes rockier and wilder. The sea here suits those who love swimming and snorkelling. The gulf is part of the Pelagos Sanctuary for the protection of marine mammals, and in summer boat trips set off to spot dolphins and whales.

Tree-lined avenue with palms in central Diano Marina

Where to stay

Where to stay in Diano Marina

Diano Marina has a wide choice of hotels, B&Bs, guest rooms, holiday homes and apartments, as well as agriturismi in the hills. The centre, between the seafront and the pedestrian area, is the most convenient choice: the beach, restaurants and shops are within walking distance and you don’t need a car. Sea-view rooms are the most in demand.

If you are looking for peace and quiet, choose the hill villages such as Diano Calderina or Diano Serreta, or an agriturismo among the olive trees, but there a car is almost essential. In July, in August and on the Infiorata weekend it is best to book well in advance.

Getting there

How to get to Diano Marina and where to park

By car

Take the A10 Genoa–Ventimiglia motorway and exit at San Bartolomeo al Mare; from the toll booth, head down to the Aurelia and you will be in the centre in a few minutes.

By train

The station is called “Diano” and opened on 11 December 2016, when the Genoa–Ventimiglia line was doubled. It is no longer in the centre: it is on corso Luigia Saguato, between Diano San Pietro and Diano Castello. A Riviera Trasporti shuttle bus runs from the station to the centre of Diano Marina, and there are also taxis. Regional trains and some Intercity services stop here: Ventimiglia is about 40–45 minutes away, Genoa about two hours.

By bus

Riviera Trasporti buses connect Diano Marina with the station, with Imperia and with the other towns of the gulf. Check timetables and routes on the company’s website, as they change between the summer and winter seasons.

By plane

The nearest airports are Genoa, about 104 kilometres away, and Nice Côte d’Azur, about 95 kilometres away. Both take about an hour and a quarter by car. From Nice by train it takes about two hours, changing at Ventimiglia.

Parking

The town lists several free car parks: on via Gaggero, in the former station area, in piazza Papa Giovanni XXIII, on via Villebone, on via Sottana alla Foce, on via Lucus Bormani at Prato Fiorito and in the station forecourt. The car parks in piazza J. Virgilio, piazza Maglione and largo Torino, the closest to the centre, are pay-and-display. In high season the spaces near the sea fill up quickly, so arrive in the morning.

By car

A10, San Bartolomeo al Mare exit; free and paid car parks around the centre

By train

Diano station outside the centre, Riviera Trasporti shuttle bus; Ventimiglia 40–45 minutes, Genoa about 2 hours

By plane

Nice Côte d'Azur (about 95 km) or Genoa (about 104 km); about 1 hour 15 minutes by car

The guide

Diano Marina in a day: a suggested itinerary

  • Morning: stroll along the seafront to the Molo delle Tartarughe and the Cannone, then visit the church of Sant’Antonio Abate and the Oratorio dell’Annunziata.
  • Late morning: visit the Museo Civico MARM in Palazzo del Parco and take a break in its garden overlooking the sea.
  • Lunch: focaccia or fish in the centre, in the pedestrian area between corso Roma and piazza Martiri della Libertà.
  • Afternoon: the beach, or a bike ride along the cycle and footpath to Imperia, passing above the rocks of Capo Berta.
  • Evening: sunset from the pier, dinner and a stroll in the pedestrian centre; in summer, check what’s on in the garden of Villa Scarsella.

With a second day, walk or drive up to the Torre dell’Alpicella and Diano Serreta, and visit Cervo, the seaside village on the other side of the gulf.

Food and drink in Diano Marina

The cooking of the Golfo Dianese revolves around extra virgin olive oil, which for centuries was the town’s wealth. Basil and vegetables are also grown on the hills.

  • Extra virgin olive oil: from the olive groves of the gulf, best tasted simply on bread or vegetables.
  • Focaccia and savoury pies: Ligurian focaccia and torta verde, a vegetable pie, both ideal for a quick lunch on the beach.
  • Pasta with pesto: trofie, trenette or testaroli with basil pesto.
  • Fish: fritto misto and the catch of the day in the restaurants on the seafront and at the harbour.
  • Coniglio alla ligure: the classic main course of the hinterland, rabbit with olives and herbs.
  • Wines: Pigato and Vermentino from the Riviera Ligure di Ponente.

Events and festivals in Diano Marina

  • Infiorata del Corpus Domini (late May or June): since 1963 the centre has been covered with carpets of petals, about 2,000 square metres of designs. In 2026 it took place on Sunday 7 June; all the details are in the guide to the Infiorata of Diano Marina.
  • Carnevale Dianese (February): a parade of allegorical floats through the streets of the centre.
  • Milano–Sanremo (a Saturday in March): the cycling classic passes through Diano Marina before tackling Capo Berta.
  • Summer: concerts, opera, ballet and shows in the garden of Villa Scarsella and at the Molo delle Tartarughe.
  • World Folklore Festival: folk groups from all over the world parade through the centre and perform at the Molo delle Tartarughe; in 2026 in April and on 5 and 10 October, with free admission.
  • Diano Colleziona: a collectors’ and small antiques market on corso Roma and piazza Martiri della Libertà, usually on the first Sunday of the month from 8am to 8pm. Next dates: 11 October, 1 November and 6 December 2026.

Hiking, cycling and sport

Behind the town, olive-covered hills offer paths and dirt roads for walking and mountain biking. The town lists freeride and enduro routes for MTB and a seaside footpath between Diano Marina and Imperia.

  • Capo Berta and Torre dell’Alpicella: the classic climb, with views over the whole gulf; it starts from via Diano Calderina.
  • Water sports: windsurfing, kitesurfing, surfing, canoeing and beach volleyball on the sand; diving and boat trips in the Pelagos Sanctuary.

Day trips from Diano Marina

  • Cervo: the village perched above the sea at the other end of the Golfo Dianese, a few minutes away by car.
  • Imperia: just to the west, also reachable by bike on the cycle and footpath; don’t miss Porto Maurizio and Oneglia.
  • San Lorenzo al Mare: a small village on the cycle path, handy for a half-day ride.
  • Laigueglia and Alassio: to the east, with the Budello of Alassio and the fishing village of Laigueglia; you can also go by train.
  • Albenga: the town of medieval towers, on the same railway line.
  • Sanremo: the Casino, La Pigna and the Passeggiata dell’Imperatrice, by train or along the cycle route.
  • Dolceacqua: the village with the bridge painted by Monet, inland from Ventimiglia, for a day out.

Weather

Weather and best time to visit Diano Marina

May to September for the sea; spring and autumn for cycling and walking

⛅
21°CNow · wind 5 km/h
  1. Sat 10🌤️22° 15° 
  2. Sun 11⛅23° 14° 
  3. Mon 12☀️24° 16° 
  4. Tue 13☀️23° 15° 
  5. Wed 14🌤️21° 14° 
  6. Thu 15☀️23° 13° 

Forecast: MET Norway (Yr), CC BY 4.0 licence. Updated hourly.

Weather across Liguria →

MonthJanFebMarAprMayJunJulAugSepOctNovDec
SeaOff seasonOff seasonOff seasonOff seasonPossibleGoodIdealIdealGoodPossibleOff seasonOff season
Sightseeing and hikingPossibleGoodGoodIdealIdealIdealGoodGoodIdealIdealGoodPossible
CrowdsFew peopleBusyFew peopleBusyBusyVery busyVery busyVery busyBusyFew peopleFew peopleFew people
Don't missCarnevale DianeseMilano–SanremoInfiorata del Corpus DominiWorld Folklore Festival

IdealGoodPossibleOff season

Crowds:QuietFew peopleBusyVery busy

Gallery

Photos of Diano Marina

FAQ

Frequently asked questions about Diano Marina

What can you see in Diano Marina in a day?

The seafront with the Molo delle Tartarughe and the Cannone, the church of Sant’Antonio Abate, Palazzo del Parco with the Museo Civico MARM, and Villa Scarsella. If you have time, go up to Capo Berta for the view over the gulf.

Is the beach at Diano Marina sandy?

Yes, it is a fine sandy beach about 3.5 kilometres long, from the marina to Capo Berta, with shallow water suitable for children.

Does Diano Marina have a Blue Flag?

Yes, in 2026 the Diano Marina coastline was awarded the Blue Flag, along with seven other municipalities in the province of Imperia.

Are there dog beaches in Diano Marina?

Yes, there are stretches of beach set aside for pets. You will find them on the map of free beaches published every year on the town’s tourism website.

Where can you park for free in Diano Marina?

On via Gaggero, in piazza Papa Giovanni XXIII, on via Villebone, on via Sottana alla Foce, on via Lucus Bormani and in the station forecourt. Piazza J. Virgilio, piazza Maglione and largo Torino are pay-and-display.

Where is Diano Marina station?

“Diano” station is outside the centre, on corso Luigia Saguato, between Diano San Pietro and Diano Castello. To get to the centre there is a Riviera Trasporti shuttle bus, or a taxi.

When is the Infiorata of Diano Marina?

On the Sunday of Corpus Domini. In 2026 it was on 7 June; in 2027 Corpus Domini falls on 30 May. The petals are laid the evening and night before.

Can you cycle from Diano Marina to Imperia?

Yes. Since 20 June 2026 the stretch of cycle and footpath between Diano Marina and Imperia has been open, and the route continues without a break from Ospedaletti to Andora, for almost 48 kilometres.

What is the nearest airport to Diano Marina?

Nice Côte d’Azur, about 95 kilometres away, and Genoa, about 104 kilometres away. It takes about an hour and a quarter by car in both cases.

Nearby

What to see near Diano Marina

4 km as the crow flies

Imperia

Porto Maurizio and Oneglia: the Parasio and Logge di Santa Chiara, San Maurizio, Villa Grock, the Olive Museum, Blue Flag…

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Cervo

The coral fishers' village on the Golfo Dianese: a Baroque church by the sea, the Clavesana castle, car-free lanes, beaches…

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10 km as the crow flies

San Lorenzo al Mare

The smallest municipality in Liguria: a fishing village, Blue Flag 2026 beaches, a marina and a seafront cycle path between…

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11 km as the crow flies

Laigueglia

Fishing village on the Baia del Sole: San Matteo church, the old tower, lanes on the sea, a Blue Flag…

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